Learning business and learning craft are two very different skillsets that require two very different mindsets.
However, learning both and mixing them together is one of the most powerful things you can do to transform your life as a creative person.
As creatives, we’ve been fed a lie.
See, “The Starving Artist” is a loser—the insanely talented, lonely creative who can’t make a single dime is no way to live.
Sure, they might be great at what they do, but if you quickly burn the candle at both ends with little resources, what good is that for the longevity of your career?
As a creative person, ideally, we don’t want to be stuck in a boring job. We want to use our creativity in service of our careers. We want a long creative career.
The great thing is that having an extremely profitable, stable, sustainable, and impactful creative career is such an obtainable goal in the modern era, and I have the millions of dollars in revenue generated in all of the best monetisation methods to prove it.